Experts say that food label warnings about the amount of physical exercise needed to burn off the calories contained in the product work. According to the researchers from Loughborough University in the UK, who looked at 14 separate studies to reach their conclusions, a simple label advising the consumer that it would take four hours to walk off the calories contained in a pizza, or 22 minutes of running to burn off a chocolate bar are effective in making people think twice about purchasing certain foods. They say the labels help people indulge less and could encourage healthier eating habits to fight obesity. Right now, it is estimated that two-thirds of the UK adult population are overweight or obese. Publishing their findings in the Journal of Epidemiology and Community Health, the researchers say this simple type of labelling could help cut about 200 calories from a person's daily average intake. The reason it works is because people don’t really appreciate calories when they see them as just numbers. But by elaborating and highlighting how much exercise is needed to burn off a particular food product, the consumer is able to make a much more informed decision. Lead researcher Prof Amanda Daley said: “We know that the public routinely underestimate the number of calories that are in foods. So if you buy a chocolate muffin and it contains 500 calories, for example, then that's about 50 minutes of running.”
A leading UK cancer charity has warned that obesity now causes more cases of four common cancers than smoking. According to Cancer Research UK, bowel, kidney, ovarian and liver cancers are more likely to be caused by being overweight than by smoking tobacco. The warning is particularly concerning as obese people outnumber smokers by two to one in the UK, which means millions of people are at risk of developing any of these cancers simply because they are overweight. Despite the fact that smoking remains the number one preventable cause of cancer in the UK and causes more cases of cancer than being overweight each year (54,300 vs. 22,800), for the four cancers previously mentioned, obesity causes more. However, Cancer Research UK’s latest billboard campaign highlighting the risks associated with being overweight has been accused of fat-shaming. And it’s not the first time the charity has been picked up for this either. Nevertheless, the charity remains adamant that outlining the risks of being overweight when it comes to cancer is an important step. Speaking about the Cancer Research UK warning, the British Medical Association said: “While we are very much aware of the health risks associated with smoking, less effort has been thrown behind tackling obesity, which is now a major cause of cancer.”
We recently reported that childhood obesity rates are 10 times higher today than they were in 1975. This worrying trend is only set to continue unless more is done to tackle obesity in children. So-called “sugar taxes” on soft drinks in various countries around the world and France’s decision to ban unlimited fizzy drinks in restaurants, fast food-chains, schools and holiday camps, are definitely steps in the right direction. Now, hospitals in England have laid out plans to ban the sale of any sweets or chocolate that contain more than 250 calories. Going forward, super-sized chocolate bars will become a thing of the past in hospital vending machines and canteens. In addition, pre-packed sandwiches with more than 450 calories and/or 5g of saturated fat per 100g will also be banned. Hospitals will be given a cash boost to help them facilitate the changes. The decision to ban fattening and sugary food products in hospitals is actually win-win for the National Health Service (NHS). These foods are major contributors to obesity and many other conditions/diseases, such as preventable diabetes, tooth decay, heart disease and cancer – all of which put enormous strain on the health service. Public Health England says hospitals have an "important role" in tackling obesity and not just dealing with the consequences.